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Contract types

Choose the contract type based on how flexible the price is, who should respond, and whether the output is a public placement or a content asset.

Fixed price

Best when the advertiser already knows the payout per creator and target creator count.

  • Advertiser sets fixed price per creator and total budget.
  • Creators apply, but the price stays fixed.
  • Advertiser chooses preferred creators if too many apply.
  • Selected creators move into one-to-one negotiation for fit and final acceptance.

Open price

Best when creators should bid within a range and commercial terms may vary.

  • Advertiser defines creator count and bid range.
  • Creators submit bids that can be compared side by side.
  • Each selected creator can negotiate individual pricing.
  • Performance-based pricing can be discussed in the negotiation thread.

Billboard

Best for physical, outdoor, transit, newspaper, or location-based placements.

  • Advertiser selects city, locations, placement count, and media type.
  • Billboard managers respond with matching inventory.
  • Negotiation can refine availability, placement, and budget.
  • Campaign dates control when the ad should be displayed.

Content production

Best when the creator produces content assets but does not post them on their feed.

  • Advertiser requests video, shorts, banner, brochure, or branded assets.
  • Creator focuses on producing media for advertiser use.
  • This does not use creator tier targeting or Ad/Reel live dates.
  • Deliver by date controls when the asset must be handed over.